Amazon wants to expand Amazon Go to supermarkets by 2020

According to Bloomberg, the technology could also be sold to US grocery industry chains

Amazon Go store in Seattle. Photo: Shutterstock

20.Nov.2019 18:47 BRT
UPDATED 12.Feb.2020 19:52 BRT

Amazon opened the first Go convenience store in Seattle nearly two years ago;
Today, the model is present in 21 locations in the US.

Sources close to Amazon told Bloomberg that the company plans to expand technology from Amazon Go stores to supermarkets by 2020. Also on the table is the possibility of selling its cashierless technology to grocery industry chains.

Amazon is testing a Go-equipped supermarket in a 1,000-square-foot space in the Capitol Hill neighborhood of Seattle, city that is also the company’s headquarter.

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According to Bloomberg, Go technology would be the way for Amazon to compete directly with the $ 900 billion food industry.

Amazon opened the first Go convenience store in Seattle nearly two years ago. Today, the model is present in 21 locations in the US. According to Bloomberg, it is not known exactly how much the company spent on the project, but that thousands of people work on it and that their cumulative salaries have totaled $ 1 billion since the project began in 2012, according to one source.