• Cielo intents to process payments through WhatsApp;
• The payment processor allows purchases through a web link since October 2019.

Brazilian’s largest payment processor Cielo is dealing with Facebook to process payments through WhatsApp, said Brazilian newspaper Valor.

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So far, the company has only managed to use social networks for paying through sent links between merchants and customers. In this case, there’s no need for a POS to conclude a transaction, the purchase is paid by credit or debit card through a web link.

The new model in discussion would use the WhatsApp platform for financial transactions. To Valor, Facebook said it’s still analyzing how to enable people to make payments via WhatsApp.