Business

Brazil's Wildlife and Ray Mazza announce new studio in San Francisco: Never Forget Games

The first of many studios the Wildlife team plans to sign on, Never Forget Games is headed by gaming industry veterans Ray Mazza and Michael Duke and will develop its games using Wildlife’s platform

Wildlife Studios office
Wildlife Studios office. Photo: Wildlife Studios
  • In addition to Mazza, former EA veterans will also join the Never Forget Games team;
  • Victor Lazarte stated that the firm wants to be the company that honors talented game creators the most.

Brazil’s Wildlife, one of the world’s largest mobile gaming companies, valued at $3 billion, formed a new studio in San Francisco: Never Forget Games. The first of many studios the Wildlife team plans to sign on, Never Forget Games is headed by gaming industry veterans Ray Mazza and Michael Duke and will develop its games using Wildlife’s game development and publishing platform. 

Mazza is known for his leading roles over a decade on “The Sims” series, within EA. He also served as Lead Systems Designer for “Vainglory” at Super Evil Megacorp. Most recently, Mazza independently developed the highly successful puzzle game, “Merge Dragons!”, which was acquired by Zynga in 2018. 

READ ALSO: Brazilian game startup Wildlife is worth $3 billion after new investment

In addition to Mazza, former EA veterans will also join the Never Forget Games team: Michael Duke, former Senior Producer for “The Sims 4” and Peter Ingebretson, Lead Gameplay Engineer of both “The Sims 3” and “The Sims 4.” 

“We’re bringing together superstars to push the boundaries of creativity and fun with the formation of Never Forget Games, building unforgettable gaming experiences,” said Ray Mazza, in a press statement.

“Ray and I had a lot of choices when deciding who to partner with for our next endeavor. Wildlife was perfect because we have full creative control without any of the headaches of starting our own company. We get to focus on what matters: making games,” added Michael Duke.

READ ALSO: Tencent starts the creation process of a $10 billion streaming giant, says Bloomberg

The Brazilian CEO, Victor Lazarte, stated that the firm wants to be the company that honors talented game creators the most, and that makes it easier and faster for them to create games. “We are investing in our publishing infrastructure, enabling developers to concentrate solely on making great games.”

On the heels of Never Forget Games creation, Wildlife has also made two key executive appointments. Sean Boyle, former CFO at Amazon Web Services, joins as COO, and Robby Andrews, founding member of the Instagram growth team, joins as Head of Publishing.  “The addition of Sean and Robby to our executive team brings the experience we need to continue scaling the organization,” said Wildlife CEO Lazarte.

Get the best insights about Latin America market in your inbox