Business

Marfrig creates innovation division and invests $7 million in startups Quiq and Takeoff Technologies

One of Marfrig's five units in Argentina
One of Marfrig's five units in Argentina. Company born in Brazil has units in the USA, Latin America and Europe. Photo: Screenshot.
Ler em português

Marfrig, one of the largest animal protein producers in the world, announced this Wednesday the creation of an innovation and new business division and the first investment of the new department: US$ 7 million in startups Quiq and Takeoff Technologies (the company did not say how much it invested in each one of them).

READ ALSO: Brazil’s BRF makes $2.5 million bet on Israel’s Aleph Farms

Quiq – a joint venture led by the technology hub 4all and nine other partners from food-service chains – is a Brazilian digital platform that simplifies the management of online orders for restaurants, connecting the various delivery apps directly to the POS systems. (Point of Sale) of the restaurants.

READ ALSO: Brazilian JBS buys plant-based food company Vivera for EUR 341 million

The North American Takeoff Technologies was founded in 2016 by José Vicente Aguerrevere and Max Pedró and has more than 250 employees who create automated solutions for service and food stock management for supermarket chains and small businesses, the so-called micro fulfillment. These solutions also seek to facilitate the service via e-commerce of these establishments.

(Translated by LABS)

EBANX LABS
Get the best insights about Latin America market in your inbox