Categories: Business

Pinterest to open office in Mexico; its second in Latin America

Pinterest announced on Tuesday the opening of its office in Mexico City, in a move that will also include the social media firm’s first engineering hub in Latin America.

Pinterest said it will hire over fifty people across engineering and sales for the new Mexico City office during the year. This is the company’s second office in the region, following the opening of the office in Sao Paulo, Brazil, in 2014.

“This is a pivotal time for Pinterest as we’ve grown to reach 475M+ Pinners (users), with an engineering team building new technology that brings inspiration to people around the world. In order to fulfill our mission to bring everyone the inspiration to create a life they love, we must continue to bring talented engineers to the team,” said Jeremy King, Head of Engineering at Pinterest.

READ ALSO: Pinterest Ads launches in Brazil; expects to soon add more Latin American countries

According to the company, the engineering team in Mexico City will comprise all types of engineers including, internal tooling, frontend engineering for iOS, Android, and Web as well as Pinterest’s human evaluation platform to be used for both Trust & Safety, and to label data for machine learning algorithms.

“We’re thrilled to open opportunities to engineers in Mexico City, with skills uniquely matched to our needs as a visual discovery engine. Our new engineering office in Mexico City will not only help Pinterest access world class engineering and machine learning talent, but will also contribute to the technology community in Mexico,” King added.

The social media giant has been betting heavily on addressing global resources and hiring local talent to grow its business to serve users, creators and advertisers around the world. Back in April, it announced the expansion of its partnership with e-commerce platform Shopify to 27 new countries, including Brazil.

READ ALSO: Pinterest and Shopify expand partnership with social commerce tools in Brazil

The company also announced that month the launch of its advertising platform, Pinterest Ads, in the country to a few brands that have started to test out the new feature.

Following the launch in Brazil, Pinterest will roll out its ads platform in Mexico later this year, at a date soon to be confirmed. As for other countries in Latin America; Argentina, Colombia, and Chile are the next markets on the company’s roadmap.

This post was last modified on June 23, 2021 1:18 pm

Published by

Recent Posts

Brazilian Theia launches app focused on women’s health

The clinic has more than 30 specialists for online assistance throughout Brazil, and also offers…

September 17, 2021

Bolsonaro raises financial tax to fund cash transfer program that could replace Bolsa Família

By defining the change by decree, Bolsonaro prevents the issue from being analyzed by the…

September 17, 2021

El Salvador bonds tumble as investors eye bitcoin use, IMF talks

The Central American nation faces negative credit implications linked to its use of bitcoin

September 16, 2021

Americanas buys digital platform of reading Skoob

Brazilian retail group wants to boost engagement, recurrence, and reach new customers with strategic move

September 16, 2021

Mexican e-commerce GAIA Design announces $50 million Series C led by SoftBank

The funds will be used to launch a marketplace, where GAIA plans to host a…

September 15, 2021

WhatsApp launches feature to search for business within its app

New feature allows WhatsApp users to find shops and services through a directory in Facebook's…

September 15, 2021