- The deal is part of Santander’s strategy to expand its real estate and property financing business;
- Created in 2018, Apê11 is a collaborative marketplace for buying houses and flats.
The deal is part of Santander’s strategy to expand its real estate and real estate financing business. Under the agreement, the institution will hold a 90% stake in Apê11’s share capital.
“The company is experiencing strong growth in its operation and has a robust enough technology to extend its offering with financial services and products currently made available by the bank,” Sandro Gamba, director of Santander’s Real Estate Business, said in a press release. “This digital platform will allow us to accelerate the development of integrated solutions for all stakeholders in the real estate market.”
Created in 2018, Apê11 is a collaborative marketplace for buying houses and flats. Currently, the operation contemplates properties located in the city of São Paulo, and the integration with Santander will enable national expansion. “Our focus is on building a real estate ecosystem. With the expertise of the platform, we will have more assertiveness and conversion of transactions, reducing overlapping activities and encompassing much of the real estate processes, raising the quality of the customer experience, whether the buyer of the property, the seller, and all agents who participate in the marketing,” adds Gamba.
According to Leonardo Azevedo, co-founder of Apê11, “the integration with Santander will give proptech more capacity to innovate in products and services for end customers, who will gain more options and formats in the transaction of real estate, and also for the network of partners, integrated by realtors, real estate agencies and developers.” The executive and his entire team will continue to lead the company’s day-to-day activities.
The transaction is subject to approval by the authorities and will involve the purchase of shares and capital increase.