Available exclusively on Android and iOS, Quibi has a free trial period of 90 days, and after this time, it costs $4.99 per month for an ad-supported plan or $7.99 in a commercial-free subscription. Although the company has surpassed analysts forecast – that were expecting something between 1 and 1.5 million – Quibi is still far from competitors like Disney Plus, which has exceeded 10 million users and 3.2 million app downloads on its debut date.
CEO Meg Whitman also highlighted that 80% of customers who started watching a show, finished at least the first episode; but Quibi has been facing complaints about the lack of TV support. “We had always planned to be able to cast to your TV, so we’re going to see if we can accelerate that in the engineering roadmap,” Whitman said on CNBC. “We’ll eventually get there, but it was never a part of the launch. If we had known about COVID, maybe it would have been.”