- There were 104.9 million downloads. India and Brazil were the countries that contributed most to this result, with 34.4% and 10.4% of total downloads, respectively;
- Second in number of downloads in January was Facebook.
The short video application TikTok was the most downloaded in the world in January, according to data from the Sensor Tower platform. There were 104.9 million downloads, 46% more than in January 2019. India and Brazil were the countries that contributed most to this result, with 34.4% and 10.4% of total downloads, respectively.
READ ALSO: “Brazil is a very important market for us,” reveals TikTok’s community manager
In 2019, the number of Brazilian users accessing the Chinese app grew 316%, according to data obtained exclusively by the NeoFeed website with comScore. According to the website, in December 2018, the number of unique visitors was 1.7 million. In December 2019, that number jumped to 7.3 million.
Facebook was the second most installed social media app worldwide last month, with 61.9 million downloads and a growth of 1.5% in relation to January 2019. Once again, India and Brazil were also the countries which most downloaded the app: 20.5% and 9.9%, respectively.
READ ALSO: Facebook will launch Whatsapp Payments in 2020; Brazil is on the list
Instagram, Likee and Snapchat completed the top five most installed social media apps worldwide during the month.