During the week of April 27 to May 2, online sales recorded a growth of 214% YoY in Chile. Meanwhile, considering the full month of April, e-commerce purchases increased by 150% compared to the same month of 2019, according to information from the Santiago Chamber of Commerce (CCS), and first reported by Chilean media outlet Emol.
Durable goods, including computers, household equipment, electronics, and food were the ones driving most part of sales. Clothing and footwear, which had recorded sharp falls during March, began a significant recovery process, due to the arrival of autumn and the decrease in average temperatures.
Tourism and entertainment remained the most affected categories, with drops around 90% YoY during the last six weeks.